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A pop-culture enthusiast, a story collector, and a

A pop-culture enthusiast, a story collector, and a strategic powerhouse! We’re welcoming Sanchari Chakrabarty back to 22feet Tribal WW as our new Head of Strategy. Let’s make some magic! ✨

#WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou #LeadershipUpdate #22feetFamily #WelcomeToDDB #NewJoinee

#1 in India. #1 All-Time. DDB Mudra Group takes th

#1 in India. #1 All-Time. DDB Mudra Group takes the crown at the Immortal Awards 2024! 👑 Check out LBB’s League Table of Creativity. Link in Bio🔗

#WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou #Award #Recognition

🚀 Powering up DDB Tribal as we welcome Ashna Na

🚀 Powering up DDB Tribal as we welcome Ashna Nandrajog and Mohini Varma to our team! Ashna’s passion and 20 years of experience, combined with Mohini’s strategic brilliance and insight-driven approach, make them fantastic additions to our family.

#WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou #LeadershipUpdate #WelcomeToDDB #NewJoinee

75 years ago, Bill Bernbach said “Unless you fee

75 years ago, Bill Bernbach said “Unless you feel it, nothing will happen.”

In today’s world full of bland and boring advertising – that phrase has never rung truer.

At DDB we want people to feel something. Because we know when people feel, they act. And when they act, brands grow.

We unlock the emotional advantage for brands, deliver intimacy at scale, and craft ideas that move people and businesses globally.

#WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou

Top-level advertising insights dropping! 🗣️ A

Top-level advertising insights dropping! 🗣️ Aditya Kanthy, CEO of Omnicom Advertising Group India at the Good Ads Matter Roundtable with the 1% Agency Heads. 🔥 Watch both parts – link in bio to the Good Ads Matter YouTube channel!

Panel Moderator: Sonal Dabral @agracadabra
Panellists:
Abhijit Avasthi, Founder, Sideways @sidewaysconsulting
Aditya Kanthy, Chief Executive Officer, Omnicom Advertising Group, India
Ashish Khazanchi @enn._.ui, Managing Partner, Enormous @enormousbrands
Gautam Reghunath, Co-Founder & Chief Executive Officer, Talented @talentedagency
Harshil Karia @harshiljkaria, Founder, Schbang @schbang
Mithila Saraf @thestuffofmyths, Chief Executive Officer, Famous Innovations lifeatfamous
Navin Talreja @navtalreja , Founding Partner, The Womb @thewombkicks
Rajesh VR, Group Cheif Executive Officer, Ogilvy, India
Show Concept: @goodadsmatter
Production Company/Presented by: @purpose.studios
Space Partner: @snowball.studios
Print Partner: @manifestmediaindia
Cooperator: Himanshu Singh Gurjar

There are side effects to summer - sweat, irritati

There are side effects to summer - sweat, irritation and a lot of frustration. We dialled all of these up and ran with it for @flipkart’s latest campaign, where amazing news is delivered angrily.

‘The Scholarship’ follows the chaos that erupts in the family when the son reveals that he’s got a scholarship to study in the USA.

‘The Surprise’ showcases the conversation that ensues between a husband and wife, after he gifts her a surprise trip.

Credits:
Agency: @22feettribalww
Business: Vanaja Pillai (@vanaja_omana), @shikhadavessar, @zubinsheriff, @apekshapandey_, Reet Wadhwani (@reet_0311)
Strategy: @Rachita Goel (@rachitag), @edwin_william, Sambhavi Sawant (@sambhaviii_11)
Content: Vishnu Srivatsav (@cultureshark), Deekshith Kaimal (@blasfehmi)
Design: Farhat Shaukat
Finance: Tapas Baral, Ajinkya Kanchavad
Director: @chalees.chor
Production: @suprvlln.films

#FlipkartCoolingDays #StayCoolIndia #ACDealsSoCool #NoMoreSummerMeltdowns #NewWork #22feetTribalWorldwide #Advertising

What’s shaping the future of gaming in India? Cr

What’s shaping the future of gaming in India? Creativity? Community? Engagement? Relive the discussion with Rahul Mathew (DDB Mudra) & Srinjoy Das (@kraftonindiaesports) as they share key insights on the future of gaming in India. Watch the recorded session via the link in our bio.

#GlobalPioneersSummit #SB18GlobalPioneersSummit #Storyboard18GlobalPioneersSummit #Gaming #Advertising #FutureOfGaming

India’s gaming industry is on the rise, blending

India’s top 1% Agency Business Heads come togeth

India’s top 1% Agency Business Heads come together under one roof to break down the business of advertising, marketing, and the stories behind game-changing campaigns.

Catch their candid, unfiltered conversation on where advertising as we know it today comes from and where the trajectory is headed.

Get ready for some real talk, bold takes, and insider stories you won’t hear anywhere else!

First episode releases on March 28.

Panel Moderator: Sonal Dabral @agracadabra

Panellists:
Abhijit Avasthi, Founder, Sideways @sidewaysconsulting
Aditya Kanthy, Chief Executive Officer, Omnicom Advertising Group, India
Ashish Khazanchi @enn._.ui, Managing Partner, Enormous @enormousbrands
Gautam Reghunath, Co-Founder & Chief Executive Officer, Talented @talentedagency
Harshil Karia @harshiljkaria, Founder, Schbang @schbang
Mithila Saraf @thestuffofmyths, Chief Executive Officer, Famous Innovations lifeatfamous
Navin Talreja @navtalreja , Founding Partner, The Womb @thewombkicks
Rajesh VR, Group Cheif Executive Officer, Ogilvy, India

Show Concept: @goodadsmatter
Production Company/Presented by: @purpose.studios
Space Partner: @snowball.studios
Print Partner: @manifestmediaindia
Cooperator: Himanshu Singh Gurjar

We had an amazing conversation at the ‘Voice of

We had an amazing conversation at the ‘Voice of Change’ roadshow themed: “Gender Portrayal from 3 seconds to 3 hours”. It was all about how we, in advertising, can push for a gender-inclusive future. In collaboration with UNICEF, the Geena Davis Institute analysed India’s top 1,000 ads. While women were frequently featured, the study revealed a troubling pattern—female characters were overwhelmingly portrayed in stereotypical roles, such as caregivers and homemakers. This highlights urgent need for gender-sensitive storytelling in Indian advertising.

Vanaja Pillai, Head - DEI, DDB Mudra Group led a fantastic panel with Josy Paul (BBDO), Supriya Srinivasan (Kenvue), Amit Kekre (TBWA), Madhuboni Bhattacharya (BBDO) & Priya Nathan (DDB Mudra Group). We dug into some eye-opening stats, like the time women and men spent on housework (men spend just 19 minutes on housework, while women devote an average of 5 hours) and talked about how much work is yet to be done to head towards a gender inclusive world. The discussion made it clear that while every household is different, change begins with simple yet powerful steps toward awareness.

The biggest takeaway? Partnerships are key. As content creators, we have the power to challenge outdated norms and build a more equitable world.

A big thank you to @iaaindia & @unicefindia India for making this vital discussion possible.

Let’s turn these conversations into action! We’re ready to act—are you?

We’ve got some lotuses in our pond of creativity

We’ve got some lotuses in our pond of creativity! Our campaign for Steadfast Shredders won a silver (Direction) and a bronze (Film) lotus and Snickers won a bronze lotus at Adfest 2025.

Cheers to the brilliant teams!

#Adfest2025 #SteadfastShredders #Snickers #FilmCraftLotus #Films #Creativity

Imagine a room full of marketing marvels talking a

Imagine a room full of marketing marvels talking about emotions, data, and 10-second reels... That was Adtech 2025! Rahul Mathew was in the mix with Nidhi Rastogi (@uniqloin), Purvaa kapadia (@marksandspencerindia), Rajiv Dubey (@daburindialtd), and Neena Dasgupta (@thesaltinc_diaries) diving deep into social commerce.

#AdtechDelhi2025 #PanelDiscussion #Marketing

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