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    Next Wednesday at @cannes_lions, Chaka Sobhani, ou Next Wednesday at @cannes_lions, Chaka Sobhani, our President & Global Chief Creative Officer, will be hosting a session with Oscar-winning filmmaker behind The Lord of the Rings trilogy, Peter Jackson, and Ben Lamm, CEO and Founder of @itiscolossal.

These pioneering creatives and collaborators will explore how science, creativity, and storytelling can open new doors and bring real magic to life.

In a world consumed by fear of a dying planet and humanity enslaved by Al, this session asks: why should real life be all about decline and gloom when it could be about pushing the frontiers of the possible?
Don’t miss “From Middle Earth to Rebirth: The Next Revolution is IRL”

🗓️Wednesday 18th June
🕰️ 10:45-11:15 AM
🗺️ Debussy Theatre, The Palais

Not there? No worries, we’ll be sharing all the highlights on our socials! Stay tuned.

#TheEmotionalAdvantageAgency #CannesLions2025 #DDBAtCannes
    This year’s Lemon Awards jury brings together cr This year’s Lemon Awards jury brings together creative powerhouses known for redefining the rules of advertising — Gary Steele (CCO, @ddbgroupaotearoanz), Alvar Sunol (CCO, DDB Alma), and Laura Esteves (VP Creative, @dm9oficial). With a legacy of fearless work behind them, they’re here to honour ideas that challenge convention and stand out from the crowd. 

From a one-word headline in 1960 to a legacy that still inspires bold, honest, and unforgettable work, the Lemon Ad for Volkswagen by DDB wasn’t just a campaign, it was a cultural reset. It dared to be different, it embraced vulnerability, and it reshaped modern advertising.

The Lemon Awards were born from that very spirit to honour work the strong storytelling and brand building. Great ads fade. Bold ideas endure. That’s what we celebrate at the Lemon Awards.

#LemonAwards #WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou #CreativeExcellence
    The 2024 Global Effie Effectiveness Index is live, The 2024 Global Effie Effectiveness Index is live, and we’re thrilled to share our impact!

Ranked #4 Most Effective agency in India, 4th in the APAC region and 20th globally. 

This recognition only further fuels our belief that creativity is the most powerful force in business.

See the list here:
https://lnkd.in/d6ugRCs

#GlobalEffieIndex2024 #Effective #WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou
    Rachita Goel is headed to Cannes! Selected for th Rachita Goel is headed to Cannes!  Selected for the prestigious Cannes Lions Creative Academy 2025, she joins a global cohort of rising creative stars shaping the future of advertising.

#CannesLions #CreativeAcademy
#TheEmotionalAdvantageAgency #DoesItMoveYou #WeAreDDB
    Vishnu Srivatsav is on the jury for @afaqsdotcom M Vishnu Srivatsav is on the jury for @afaqsdotcom Marketers’ Excellence Awards 2025. 

Known for his sharp creative vision and marketing insight, Vishnu adds power to a platform that celebrates the most innovative, strategic, and impactful brand campaigns in India.

Get ready for a night where creativity takes center stage.

#Jury #Afaqs #Creativity #TheEmotionalAdvantageAgency #DoesItMoveYou #WeAreDDB #22feetTribalWorldwide
    How we turned a simple ‘Aaj kya karoge?’ into How we turned a simple ‘Aaj kya karoge?’ into an invitation to think a little bigger, try something new, and let Meta AI make it all a little easier, one day at a time. 

Credits:
Creative: Rahul Mathew, Mahima Mathur, Shyan Gershon, Rhea Kumar, Riya Nippani, Ritviz Kumar, Payel Pramanik, Akash Patel, Atharva Pednekar
Business: Pooja Mehta, Raghav Mahendra, Mayank Arora, Riddhi Dhebri
Strategy: Shashank Lanjekar, Nandan Majumdar, Dipen Bhuva
Films: Jay Gaikwad

#NewWork #MetaAI #MetaAIKeSaathAajKyaKaroge #WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou
    Our work on House of Glenfiddich and TTK Prestige Our work on House of Glenfiddich and TTK Prestige has been recognised among the best in Connected TV across Asia at the Agency Reporter Connected TV Asia Awards 2025!

House of Glenfiddich brought home Gold and Silver for its bold, immersive storytelling.
TTK Prestige was awarded Bronze in the multi-device campaign category for its smart integration and seamless viewer engagement.

Big shoutout to our incredible clients and teams for the wins across branded content, interactive formats, and multi-device execution.

These award-winning CTV campaigns were powered through Frodoh, and we’re proud to be pushing boundaries in this evolving space.
    Our very own Rishabh Kallyat will be judging the W Our very own Rishabh Kallyat will be judging the White Pencil at the D&AD #NewBloodAwards

This award celebrates creativity that makes a positive impact — and Rishabh’s got the perfect eye for it. Proud to see him representing us on this global stage!

#DandAD #OnTheJury #CreativeJury #WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou
    RuPay Credit Card works on UPI and gives you rewar RuPay Credit Card works on UPI and gives you rewards. Gen Z was already in love.

Then we got Hrithik Roshan to join the campaign. That’s when the gatekeeping began.

Here's what happened.

Credits
Creative: Rahul Mathew, Mahima Mathur, Shyan Gershon, Rhea Kumar, Ritviz Kumar, Riya Nippani, Payel Pramanik, Sourabh Dubey
Strategy: Shashank Lanjekar, Nandan Mujumdar 
Business: Saad Khan, Monideepa Nandi, Kashish Bachani, Sankalp Grover
Films: Riddhi Doshi, Jay Gaikwad
Director: Ryan Mendonca 
Production House: Bang Bang Media Corp.

#CreativeWork #RuPayNPCI #GenZ #WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou
    Shikha Davessar wins the prestigious ‘Emerging L Shikha Davessar wins the prestigious ‘Emerging Leader’ title at the Campaign Asia-Pacific Women Leading Change Awards 2025, the sole Indian honouree among 37 women recognized across the Asia-Pacific region. Her leadership, impact, and unwavering dedication to inclusivity earned her this global recognition. Joining Shikha from the DDB network was Anna Chua-Norbert (Vision Leader) (@ddbgroupph) further showcasing DDB’s culture of empowering bold women leaders across Asia.

The awards, which focus on leadership excellence, mentorship, DEI efforts, and tangible industry impact, saw standout winners from countries like the Philippines, Singapore, China, and Malaysia. From visionary leaders to gamechangers, this year’s winners represent the inclusive future of the industry.

#WomenLeadingChangeAwards2025 #WomenLeadership #WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou?
    Priya is leading the Still Digital category at the Priya is leading the Still Digital category at the ABBY Awards 2025 powered by One Show! As Goafest 2025 officially begins today, we can’t wait to hear all about her experience as Jury Chair once the festival wraps up.

#AbbyAwards2025 #Goafest #Jury #WeareDDB #TheEmotionalAdvantageAgency #DoesItMoveYou
    The Elephant remembers... and so will we! 🐘 HUG The Elephant remembers... and so will we! 🐘 HUGE congrats to all the teams whose brilliant work contributed to our collective 44 Baby Blue Elephants, making us the 2nd highest winner of this recognition. Here’s to celebrating this collective success and continuing to craft work that truly moves people, culture and businesses.

#KCA2025 #WeAreDDB #TheEmotionalAdvantageAgency #DoesItMoveYou #BabyBlueElephant
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